Berlin · Digital signage software & service
ClickClickPlay is a digital signage subscription. Our software runs your screens - the Android TVs you already own or commercial displays we supply. Start free on your own hardware, move to a plan as you grow, and if you'd rather not touch any of it, we install and manage the whole setup here in Berlin.
what it actually does
One of our first clients runs six Kiosks across Berlin. We installed one screen per location. No promotion, no price change - just the right product in the window, in motion.
Other factors may have contributed. What we know: he noticed the lift in week one, across all six locations simultaneously.
how it works
01
Professional high-brightness displays in your window or entrance, running motion content. Passersby see it. Some walk in. That's acquisition - no ad spend, no algorithm.
02
Screens inside the venue promote higher-margin products and upsells to people already there. That's monetisation. Same installation, second revenue lever.
03
Subscribe and run it yourself on screens you already own - 2 screens free for 6 months, then a simple per-screen plan from 19 EUR a screen a month. Or go fully managed: commercial-grade screens, Berlin install, remote monitoring and content updates.
who it's for
The value compounds with scale. A single Kiosk gets a screen that earns its keep. A café group with six locations gets a channel - one dashboard, consistent messaging across the city, updated in seconds.

the founder
Azar Aliyev is a former Google Product Manager who left enterprise software to build the kind of signage he'd actually want as a venue operator: a subscription that just works on the TVs you already own, a managed option when you want it hands-off, no lock-in contracts, and numbers that move.
Connect on LinkedIn →the story
This January we needed to run screens across our own kiosks in Berlin's suburbs - on affordable hardware, without a full IT setup. Nothing off the shelf did both, so we built the CMS ourselves.
It runs our own network today: real venues, real uptime pressure. People kept asking how our screens just work, so we opened the platform up - run a few screens for free under fair usage, and move to a plan when you outgrow it.
Thirty minutes. We'll tell you exactly which screens make sense for your venue and what to expect in the first 30 days.
Book a 30-minute callOr write us directly:
azer@clickclickplay.com